The Perfect Social Media Report Template for Marketing Agencies

A robust social media report template that can handle all your data analytics needs - Whatagraph. Measure the performance of your overall social media marketing campaigns and evaluate their effectiveness for each client. Get all social media KPIs, top-performing posts, and channels on one page for a clear overview of social media performance.

    A robust social media report template that can handle all your data analytics needs - Whatagraph
    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
    Ogilvy logo
    n365 logo
    House dentsu logo
    upstick logo
    thrive logo
    Power digital logo
    havas logo
    mc cann logo

    What is a Social Media Report?

    A social media report is a solution for marketing agencies to assess and track their marketing strategy and initiatives. It presents key metrics and highlights the areas that need improvement. Build a social media report with Whatagraph to get more information about your clients’ paid channels, demographics, the progress of paid ads and the conversion rates. With Whatagraph, you can build the report that has all the data your clients need to see to make an informed decision about their marketing budget.

    The Ideal Social Media Report Template for your Social Media Marketing Campaigns

    Monitor All Your Vital KPIs & Metrics in a Single Report

    Stop dealing with multiple tabs and Excel spreadsheets. Try Whatagraph and get your vital KPIs & metrics in a single report. Our reporting tool pulls data from multiple social media platforms, aggregates it and presents it in an easy-to-understand way. Analyze and compare Instagram ads with Facebook ads or any other social networks. Find out which channels bring in the best results in just a few clicks.

    Facebook and instagram main kpis.

    Create Insightful Social Media Reports Using our Pre-made Templates

    A social media report template that covers all the most important metrics and presents valuable insights for your clients. Connect the channels you want to analyze and pull data from - there are 40+ integrations in Whatagraph to choose from. Find out what type of content performs the best and optimize social media strategies for your clients’ accounts.

    A social media report template Whatagraph

    Track Your Social Media Analytics & Paid Campaign Performance

    Launched ads on multiple platforms? Then our report will save you the burden of reporting them all. Connect your channels to Whatagraph, and all your platforms will be analyzed in a single monthly report - or weekly, quarterly report with key performance indicators. Get an overview of each ad campaign’s conversion rate and click-through rate. Easily learn which ad copy, visual, and CTA generate your desired digital marketing results.

    Facebook and instagram main kpis in the dashboard

    Social Media Report Template Examples

    View All Templates

    No credit card required

    Facebook Ads Report Template
    Keep an eye on your clients' CTR, CPC and many other critical Facebook ads metrics with our detailed Facebook ads report template.
    View template
    Instagram Report Template
    Get all of your key Instagram metrics and KPIs in one place so your clients can get a clear view of their Instagram marketing performance.
    View template
    Linkedin Ads Report Template
    Grab this report template to show your most important LinkedIn ads KPIs. Quickly and easily find out how your campaigns are performing.
    View template
    Twitter Report Template
    Use this free Twitter Analytics report template to keep essential KPIs in a single place and analyze your profile performance in detail.
    View template

    All reporting features your agency needs

    An icon symbolising the capabilities and features of Whatagraph
    40+ data sources
    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 40 integrations supported for your marketing campaigns. Some marketing platforms supported include: Google Analytics, Google Ads, LinkedIn Ads, Facebook Ads, Shopify, TikTok Ads, Twitter Ads, Ahrefs, SEMRush and many others.
    An icon symbolising the capabilities and features of Whatagraph
    Cross-channel reports
    SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.
    An icon symbolising the capabilities and features of Whatagraph
    Full report automation
    Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.
    An icon symbolising the capabilities and features of Whatagraph
    White-label reports
    Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.
    Start 7-day Free Trial

    No credit card required

    FAQs

    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What are some great social media analytics templates?

    Some of the greatest social media analytics templates are the ones that provide the most value. Depending on your goals and aims and social media campaigns, you may create reports that are specific to your needs. Here is a list of the most common and popular social media metrics and templates you should consider:

    • Cross-channel analytics report template;
    • Facebook Page report template;
    • YouTube report template;
    • Monthly social media report template.
    What should be included in a social media report?

    Depending on what you agree with your clients, there are key components of the social media report that you should consider to show your marketing efforts:

    • Goal widget. To always stay on track with your performance and see how you are reaching your goals, such as your number of posts in a certain timeframe;
    • Key metrics. CTR, bounce rate, referrals, follower growth rate, influencer results etc.
    • Notes. Add a couple of sentences to the report explaining any performance spikes or drops;
    • Tables, graphs, charts. To easily spot customer behaviour and immediately learn about current trends.

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

    Capterra verified review by

    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

    Capterra verified review by

    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

    Capterra verified review by

    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

    Capterra verified review by

    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

    Capterra verified review by

    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

    Capterra verified review by

    Orsolya S., Online Marketing Manager

    Need more help with getting started?

    An image of the Whatagraph dashboard, with a custom reporting template

    We can set up your report campaign for you!

    If you need help with setting up Whatagraph - our team can create your campaign reports!

    Ready for insights?

    It's time to focus your time on the tasks that really matter, and let us worry about your marketing analytics. Start your free 7-day trial.

    • Free for 7 days
    • No credit card required
    • Live chat support
    • Cancel anytime
    Start Reporting For Free

    No credit card required

    An image of the Whatagraph dashboard, with a custom reporting template