Top 22 Advertising Agencies in Australia

Advertising done right is a vital part of your business growth; you don't want to waste your time and money on the wrong advertising agency. You want to reach your specific audience, and targeted ads are a great way to engage with your audience.

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Indrė Jankutė-Carmaciu

Jan 13 2020 9 min read

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    Australia is one of the leading countries who spend the highest digital ad per user and is the house of numerous top-notch advertising agencies. Where you have many agencies available to choose from is a good thing, it can also be a daunting task to select the right agency for your business's specific needs.

    Following are the most creative high-level advertising agencies in Australia with some information on their services and work. For more information about any agency you find fit for your business, click on the link and visit their website. We have also covered the leading advertising agencies in NY

    The Monkeys

    The Moneys is Australia’s most famous and award-winning creatives agency. They pride themselves as being the branded content agency that connects organizations to their audience. The Monkeys helps you to engage with your audience and promote your brand with their strategic creative process.

    What services they provide:

    Services Notable work included
    Planning Australian Government (Australian Sports Commission)
    Digital strategy Blackmores
    TV shows The Communications Council
    Webisodes Holden
    Short films Ice Break (Real Coffee)
    Web apps Australia Post
    Web design  

     

    121 Creative

    121 Creative is a leading Advertising Agency based in Australia. They collaborate with their clients to understand their goals, make a strategy and help organizations to grow with their cutting-edge designs.

    What services they provide:

    Services Notable work included
    Brand Strategy Growers Lane
    Design The Beauty Nest Medical Spa
    Advertising Strategies AWB Building Co
    Web design Kate Carter
    Digital Services Strategic Transactions
    Printing Services Costi’s Seafood

     

    CHE Proximity

    CHE Proximity is a fast-growing advertising agency located in Australia specializing in customer consultancy and creativity. CHE Proximity pride themselves in putting more emphasis on costumers than brands; they gather human data to understand people and create an experience accordingly.

    What services they provide:

    Services Notable work included
    Advertising RACV Pet Insurance
    Data analysis Taken in Victoria
    Technology The Earnbassadors
    Search Engine Optimization Safety Hub
    Customer Experience A Hearing Test in Disguise
    Creativity Billion Point Giveaway
    Editorial  

     

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    OMD Australia

    OMD Australia is one of the largest award-winning global media and communications agency based in Australia. OMD is placed number one in RECMA worldwide concussively in 2018 & 2019 and remains one of the best human-centric, creative and influential agencies globally.

    What services they provide:

    Services Notable work included
    Communications strategy Hasbro (#TimeToPlay)
    Planning PepsiCo (Quaker I Owe It To Oats)
    Media buying Illuma Organic (The Green Parents’ Data Farm)
    Social media Marketing Bacardi (Music Liberates Music)
    Branding Channel 4 (The Handmaid’s Tale)
    Content marketing McDonald’s (McDelivery Capacity-Based Marketing)
    Programmatic  
    Search Engine Optimization  
    SEM  

     

    BMF

    BMF is an award-winning leading creative advertising agency in Australia. BMF is known as the most effective advertising and marketing agency for its high-quality, somewhat humorous and creative work with some of the very well-known clients.

    What services they provide:

    Services Notable work included
    Social media management ALDI  Australia  (Give it another go)
    Channel planning Tourism Tasmania (Come Down For Air)
    Media buying TAL (Scars)
    Communication strategies DULUX(Take on anything)
    CRM strategies Transport For NSW (Sydney Metro)
    Data planning & analytics  
    Digital consulting services  
    Direct marketing  
    Online content development  

     

    McCann

    McCann, the award-winning Australian agency believes in telling the true story for brand awareness. Their mantra is “Truth Well Told”.  McCann one of the topmost awarded Advertising agency with some of the most famous work to their credit won Cannes Grand Prix at the Cannes Lions festival in 2013.

    What services they provide:

    Services Notable work included
    Advertising Uncle Tobys -Breakfast Bakes
    Marketing University Of Melbourne -First Commissions
    Technology Nutriboost -The 5-Star Milk Drink
    Public Relation Maybelline -Generation Fluid
    Branding L’Oréal-Celebrity Torture Test – Wind
    Design  
    Media   

     

    Engine Group Advertising

    Engine Group is an award-winning leading advertising agency in Australia. Engine Group is not only creative but also emotive and believes in working for a cause. They believe in making people feel better and helping people.

    What services they provide:

    Services Notable work included
    Advertising Vanuatu Tourism Office
    Brand Strategy Master Builders Queensland
    Public Relations Australia for UNHCR
    Digital, Communication Planning MS Queensland
    Social Media Marketing Queensland Fire and Emergency Services
    Design MATES in Construction

     

    Host/Havas

    Host/Havas is a large leading Australian agency after the blend of two advertising agencies combining the team of 220 people and 100 digital specialists. They bring together the creative and marketing science and create the largest global agency in Sydney.

    What services they provide:

    Services Notable work included
    Advertising The Palau pledge
    Public Relations The Riderless Bike
    Communications Redefine Women
    Creative Business Ideas Bottom 100
    Digital Marketing Army Brand
      Category 5
      ADF Active APP

     

    AFFINITY

    AFFINITY is one of the best award-winning creative advertising agencies based in Australia. They unearth data to understand human behavior and use science and technology to solve business problems. AFFINITY works with the combination of creativity, data and technology and helps your product and business to grow.

    What services they provide:

    Services Notable work included
    Research Get Vote Fit -NSW Electoral Commission
    SEO & PPC Have A Little Adventure -Tourism Central Coast
    Branding and Planning Diving Into Data For Narellan Pools -Narellan Pools
    Advertising Sleep Is Back -Love To Dream
    Digital strategy Give A Lunch For Christmas Appeal-The Salvos
    Website design  
    Web development  
    Mobile and App development  
    Media planning  

     

    Five by Five

    Five by Five is a leading global advertising agency based in Australia, specializing in launching new business and products. They believe in loud and clear communication to launch your products and business successfully.

    What services they provide:

    Services Notable work included
    Campaigns Activision. Destiny 2 -Global digital launch.
    Social Media Activision-Call of Duty Modern Warfare Global digital launch.
    Personal Relation Epic Games -New online marketplace launch.
    Launch Marketing Fortnite & Fornite Battle Royale-Global digital launch.
    Launch a new product and brand Tequila Patrón. The Perfectionists-Drinks launch campaign.
    Planning & Strategy RihannaNow.com -The relaunch.
    Relaunch  

     

    The Rowdy Group

    The Rowdy Group, formerly blackbucks and Jamshop, is leading Advertising agency based in South Australia. The Rowdy Group believes that it is more important to listen than talk to be successful. The agency, even though it is located in Australia, works globally and helps business build brand awareness. 

    What services they provide:

    Services Notable work included
    Advertising Introducing 20/20 by 2020
    Marketing Motor Accident Commission – Keith could save your life
    Strategy Instagranny- National Pharmacies
    Creative Where wonder meets wisdom
    Production The worst 10-year hangover
    Digital  


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    Bruni Dunn Creative

    Bruni Dunn is one of the leading full-service creative advertising agencies located in Australia. They believe in the strategic creative process; as in creating fresh ideas to build brands. Thereby, Bruni Dunn emphasis on doing creative work with strategy and communication.

    What services they provide:

    Services Notable work included
    Advertising Carpet Court -flooring centres
    Idea generation ShapeShift
    Strategy Tyrepower
    Branding  
    Retail  
    Design  
    Digital  
    Social media  

     

    Bellwether

    Bellwether is a fast-growing advertising agency based in Australia working with the philosophy that “Ideas come from curiosity”. They work with creativity, culture, and strategy to take your business to the next level.

    What services they provide:

    Services Notable work included
    Advertising Clark Rubber
    Creative Early Settler
    Design Mission Foods
    Strategy Bosisto’s
    Production  
    Packaging  
    Marketing  

     

    Ten-Four Ads Agency

    Ten-Four is a full-service marketing and advertising agency based in Australia. Ten-Four, with their creativity and data-driven campaign, connect brands to their audience. They work with a new start-up to established businesses with their various services.

    What services they provide:

    Services Notable work included
    Performance Marketing Budget Pet Products
    Brand First Home Hero
    Media Proctor & Gamble
    Creative Gold Coast Airport
    Strategy & Planning Hong Kong Airlines
    Digital  

     

    TBWA

    TBWA is a leading advertising agency based in Australia, famous for its power of Disruption. They help customers grow their business with creativity, strategy and media planning. TBWA won not only many local and global awards but also agency of the year titles.

    What services they provide:

    Services Notable work included
    Advertising Great Northern Brewing Co.-The Great Re-Camp
    Strategy OPTUS-Apple Music
    Media planning and buying Amazon-easy az
    Digital ANZ -Signs of Love
    Marketing Medibank-Medibank at Home
    Public relations SATC -@tell_us_where

     

    Ogilvy

    Ogilvy is one of the top award-winning advertising and marketing agency based in Australia. They give meaning to your brand and build brand awareness by telling your brand’s story. Ogilvy specialized in design and communication and known as Ogilvy & Mather after its merger with New York-based agency Mather. 

    What services they provide:

    Services Notable work included
    Advertising AAMI- Warning Spots
    Campaign development Invest In Me- Whitelion
    Campaign management Australian Space Agency
    Brand development MCA-Blank Canvas
    Public relations Symbol For All- Cadbury
    Strategic planning  
    Customer Engagement  

     

    VCCP Sidney

    VCCP is an award-winning leading advertising agency in Australia. They get to know all about their clients business and help them with not only advertising but all aspects of the business. VCCP have founding principle their whole agency adhere to; moreover, they have not one but two motos: 

    1. ‘It only works if it all works’
    2. ‘Good work works’

    What services they provide:

    Services Notable work included
    Advertising Give me something good-ING
    Interactive Experiences Keep Fit Interesting-Fitness First
    Branding & Design Donate Your Words-Cadbury
    Customer Engagement Every minute, every hour, every day-Cancer Council
    Content & Social Possum Problems- comparethemarket.com
    Digital  

     

    Smart Advertising Agency

    Smart is an award-winning full-service Australian advertising agency. Smart is a part of McCann Worldgroup, and it is a local agency working globally.

    What services they provide:

    Services Notable work included
    Advertising OTTO Mermaid Beach
    Brand strategy The Beach Apartments Broadbeach
    Marketing Australand Hamilton Reach-Newport
    Website design & development Auswide Bank- 2017 Brand Campaign
    Design Capfin Money
    Creative development  
    Campaign  

     

    MakerStreet

    MakerStreet is a leading advertising agency based in Australia specializing in branding consultation. They keep track of the new technology and evolve accordingly. MarkerStreet focus on one big thing that connects brands to their audience.

    What services they provide:

    Services Notable work included
    Advertising Snap Fitness-24-7
    Branding SEM.Group
    Strategy Hayylo
    Art Direction 9Round-30MIN KICKBOX FITNESS
    Copywriting  
    Marketing  
    User Experience  

     

    Leo Burnett Australia

    Leo Burnett is a leading advertising agency in Australia. Leo Burnett believes creativity through an understanding of human behavior is the solution to all problems. They have a human-centered approach for solving problems, and their Moto is "constructive dissatisfaction". Always trying to better themselves, they rather improve their theories than to defend them.

    What services they provide:

    Services Notable work included
    Advertising Samsung - Pocket Patrol
    Marketing Bundaberg Rum- Unmistakably Ours
    Branding WWF - Earth Hour
    Design Canon – Leap
    Digital Reword-Headspace

     

    DDB Sydney

    DDB is the largest and most award-winning advertising agency based in Australia. DDB Sydney won Campaign Brief Agency of the Year in 2019. They work with the combination of humanity, technology and creativity, and believe in creating ideas that inspire.

    What services they provide:

    Services Notable work included
    Advertising Up, Up and Toupee
    Personal Relations  DDB Sydney X-  Westpac ‘Business’
    Brand Management FOXTEL- Grave of thrones
    Digital [Too Powerful For TV]- Volkswagen Amarok

     

    Clemenger BBDO

    Clemenger BBDO is an award-winning leading advertising and marketing communications agency in Australia. Clemenger BBDO Melbourne was named the Big Won’s most creative agency of 2017 in global creativity report.

    What services they provide:

    Services Notable work included
    Advertising Myer -Myer My Store
    Marketing Communications Creatable -Losing Lena
    CRM Hungry Jack's-HJ’s Launches Jack’s Café
    Interactive BOSS Coffee -How Japan Can
    Digital Doritos -Just Landed
    Print  
    Radio  
    Television  

     

    Published on Jan 13 2020

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    WRITTEN BY

    Indrė Jankutė-Carmaciu

    Indrė is a copywriter at Whatagraph with extensive experience in search engine optimization and public relations. She holds a degree in International Relations, while her professional background includes different marketing and advertising niches. She manages to merge marketing strategy and public speaking while educating readers on how to automate their businesses.

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